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In our previous report, we identified unprecedented levels of competition that threatened incumbent OEMs as the shift to EVs began taking That threat has reduced somewhat over the past year as those OEMs doubled down on their investment in the sector, and as the reality of competing in the automotive industry hit home for new market entrants. Our analyses show that better options exist, even today, to accelerate the industry toward profitability from both product and business-model perspectives. Some of these options include aggressively reducing cost through decontenting, optimizing range for urban mobility, partnering with other automakers to reduce R&D and capital expenditures, targeting specific customer segments, and exploring battery leasing. The world outside Europe, China and the United States is lagging behind in terms of EV sales, for various reasons: a lack of government commitment to EVs, insufficient or unsuitable charging infrastructure, unavailability of EVs and cultural differences regarding mobility models. For example, Japan is a major global car market, but new car sales are dominated by domestic OEMs that have not yet developed the same range of EVs as their European and Chinese competitors. Meanwhile, India, like many markets, is dominated by mass- and low-cost mobility models: an area that OEMs havent been able to penetrate so far, because of EVs comparative higher price. Forthcoming articles must be purchased for the purposes of research, teaching and private study only. These articles can be cited using the expression "in press". For example: Smith, J. (in press). Article Title. Journal Title.


electric vehicle research paper


Likewise, performance improvements continue with respect to range, performance, and reliability. Regulations in major car marketsnamely China, the European Union, and the United Statescompel OEMs to produce more EVs and encourage consumers to buy them. By examining the current state of the EV market worldwide and noting the many factors fostering growth in various directions (Part 1 of this report), we have formed conclusions about how the market will take shape over the next decade. The significant growth of EVs leading up to 2030 will present major opportunities and challenges for traditional original equipment manufacturers (OEMs), new-entrant OEMs, captive finance companies and dealerships. In particular, traditional OEMs will find insights in this report that can help them re-prioritise their customers and strategies in a volatile competitive landscape. * In this report, we use the term electric vehicles (EVs) to refer to battery electric vehicles (BEVs), as well as plug-in hybrid electric vehicles (PHEVs). 1 Unless specifically stated, our analysis has considered both forms of drivetrain. Paramount to seizing opportunities and managing risks is taking a new approach to market segmentation. We detail one such approach in Part 2 and apply it as a use case to one major market, the United Kingdom, to inform and inspire OEMs and other stakeholders globally.


The recovery in EV sales is likely to be slower in the United States than in other major regions, as manufacturers delay the launch of new cars and consumers take advantage of low oil prices. China continues to dominate the EV market, accounting for half of all vehicle sales. Sales in the second half of 2019 turned out lower than previously expected after some subsidies available to Chinese consumers were halved. 9 This considerably eroded the consumer demand for EVs, and total yearly sales dropped: PHEV sales fell by 9 per cent and BEV sales fell to a 17 per cent growth rate from 2018 to On a positive note, a slowdown in the sales of ICE vehicles in the region means that the EV market share in China actually increased. The future looks bright for electric-vehicle (EV) growth. Consumers are more willing than ever to consider buying EVs, and sales are rising fast. Most major markets have consistently registered 50 to 60 percent growth in recent years, albeit from small bases. More new models from a growing cadre of automotive OEMs make finding a suitable EV easier: in 2018 alone OEMs launched about 100 new models and sold two million units in total globally.


Electric vehicle research paper - In the United Kingdom, lockdown measures took consumers out of the automotive retail market for an extended period of time. Even as restrictions are eased, financial concerns may shape how people re-engage with the sector, and to what extent. Lingering health concerns will likely also play a pivotal role in consumer behaviour.



By letting todays insights fuel the journey for the next ten years, we can accelerate beyond the obstacles the pandemic has brought and toward a future where EVs take centre stage. If you require original customized research paper, apply for trustworthy help at professional custom essay writing service and receive your high-quality paper prepared by an experienced writer for affordable price online. Beyond 2030, we expect the rate of growth in EV sales to slow. Some markets will be unable to support the transition to EVs in the same way that wealthier nations will over the next decade. Consider that, beyond 2030, one of the key factors in sustaining growth will be the implementation of suitable charging infrastructure. This requires multi-billion-dollar capital investments achievable in some markets through a combination of public and private investment, but unlikely to be achieved uniformly around the world. In countries that cannot invest in charging infrastructure, we expect the market for ICE vehicles to remain for some time.


Segment C is also significantly more likely than other segments to consider an EV, but these consumers motives seemingly relate to the distance they regularly travel and their awareness of potential ownership savings (e. g. , through lower fuel costs and reduced maintenance costs). Per insights from EV-consumer surveys, some consumer subsegments may present the opportunity to boost take rates and pricing. [[footnote 8]] This analysis suggests that more than 40 percent of EV shoppers may be willing to pay a small premium, but history shows that convincing even the most enthusiastic customers to pay a more significant premium is difficult. The main goal of the current study is to speak about electric vehicles, their advantages and disadvantages, cost of production and usage. The paper will focus on major producers offering electric vehicles and benefits that the usage of electric vehicles will bring. Its clear that there is an opportunity here to put consumers under the microscope, discerning certain characteristics that will aid in market segmentation and boost EV conversion. Our goal of meaningful and actionable segmentation begins with the United Kingdom survey results: Based on the opinions of these buyers, we can create a segmentation framework based on driving behaviour and a mix of consumer and demographic variables (see figure 6).


The auto battery is the thing that powers all the electrical parts of the auto. It is normally a rechargeable 12 volt lead-corrosive battery that powers the electrical framework in the vehicle. This implies there are different chemicals in the battery that goes into a response when it is being used. When it is energizing, the concoction responses are turned around. Auto Battery Components The fundamental segments of the auto battery is that it begins the starter engine and the start framework. Automobile producers also differentiate between light-duty, heavy-duty EVs and neighbourhood EVs. Light-duty electric vehicles include electric bicycles, tricycles, scooters, golf carts and others. Heavy-duty electric vehicles include electric trams and buses, which are used for passengers transportation. Neighbourhood electric vehicles use similar battery technology and are often used in limited on-road fleet applications [6]. Many carmakers appear to be resigned to this fate, at least for now. Battery costs represent the largest single factor in this price differential. As industry battery prices decline, perhaps five to seven years from now, the economics of EVs should shift from red to green.


Current thinking holds that the industry will continue to produce EVslargely because it has little alternative in the face of stringent fuel-economy and emissions policiesand that the industry will, in the meantime, absorb the losses. The compressed air is used as a fuel in the vehicle which is easily available in nature and also it is very economical. So in this paper, an effort is made to study various types of compressed air vehicles and also by using slider crank mechanism driving those vehicles. Keywords Global Warming, Alternatine Fuel, Compressed Air, Inversion Of Slider Crank A detailed analysis of survey responses and additional qualitative research informs the individual profiles. Each illustrates a typical consumer in a segment, defines their key characteristics, and then uses the distilled information to present ways that persona can be specifically targeted. As an example, we built three Customer Portraits for segments of United Kingdombased consumers, complete with suggested actions for OEMs. As in Europe and China, United States car sales fell sharply in the first three months of 2020 as the pandemic took a toll on demand; job losses increased and large swathes of the population were ordered to stay home.


Automakers that take a bolder approach to closing the profitability gap can also experiment with a range of new business models for niche segments. Example ideas include targeted direct sales to fleets and battery leasing (Exhibit 4). Traditional company car schemes are ripe for reinvention: By exploring broader mobility options, businesses are finding value not just in emissions reduction, but in cost savings and improved employee satisfaction. Government tax schemes that target company cars put the emphasis firmly on businesses to lead the way in the shift to EVs. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee ("DTTL"), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as "Deloitte Global") does not provide services to clients. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the "Deloitte" name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. Please see to learn more about our global network of member firms. Europes EV sector saw significantly more growth than other regions in 2019. The Nordics and the Netherlands continued to lead the way; Norway achieved 56 per cent market share, and two of the top ten best-selling cars in Holland were BEVs.3 The United Kingdom and some other countries reported triple-digit growth for the year. Favourable government policies and a change in consumer attitudes were the catalysts, driven primarily by growing concerns about climate change.


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